Pronto Raises $25 Million as Quick Home Services Race Heats Up

Bengaluru: Quick home services startup Pronto has secured $25 million in a Series B funding round led by Epiq Capital, as competition intensifies in India’s fast-growing on-demand household services market. The round also saw participation from existing investors Glade Brook Capital, General Catalyst and Bain Capital Ventures, valuing the company at $100 million post-money.

Launched in 2025, Pronto connects city households with background-verified professionals for services such as cleaning, laundry, dishwashing and basic cooking. In just seven months, the company has expanded to 10 cities and scaled from five micromarkets to over 150.

Bookings have climbed sharply from about 1,000 per day to 18,000, with demand growing more than 20 percent week-on-week. The platform had around 4,500 active professionals in February, though only 2,500–3,000 work on any given day.

Despite the rapid growth, founder Anjali Sardana said Pronto burned roughly $8 million in its first year. “We’ve only burned $8 million in the first kind of year of the company. That being said, we’re doubling down on growth, and that will require capital, especially around scaling supply,” she said.

She added that the company is “deeply supply constrained”, noting, “We’re growing demand at 20 percent week on week. But there’s only so much juice you can squeeze from increasing utilization. The rest has to come from scaling supply.”

The new funding gives Pronto more than two years of runway at its current burn rate.